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Contact SoCal BMA for event and ticket information.
Event Details
BMA and HTMA's San Diego Dinner Series
Achieving Market-Leading Brand Awareness On a Shoestring Budget
Service-now.com has a unique story to tell as one of the fastest growing IT software companies in the industry. The company has achieved significant market exposure and reached thousands of targeted buyers despite a limited marketing budget. Service-now.com will outline some of their strategies and successes using Web 2.0 tools for sales force automation, lead management, social media and communications.
About the Speakers
Matt French
Marketing Director, Service-now.com
Matt heads marketing for Service-now.com. He has 14 years of enterprise software marketing, sales, and product strategy experience. Matt has led global product management and marketing teams, owned channel development and sales strategies, and guided company and product marketing. Prior to Service-now.com, Matt drove product line strategy at Oracle, Peregrine Systems, and most recently Symantec and Altiris. Matt has participated in multiple speaking engagements on SaaS, IT service and asset management, security management, and IT Infrastructure Library (ITIL) throughout the world.
Rhett Glauser
Communications Manager, Service-now.com
Rhett has spent almost a decade talking and writing about the IT management industry. He has been instrumental in helping journalists from publications like the Wall Street Journal, Associated Press, InformationWeek and CIO Magazine understand complex IT management trends and technologies. He interacts every day with industry analysts from Gartner, Forrester and IDC and with IT professionals to foster better understanding of the most pressing issues facing business and technology decision makers today.
5:30 PM: Registration and Networking
6:30 PM: Dinner
7:00 PM: Presentation and Q&A
FREE PARKING
Where
Hilton Garden Inn San Diego-Del Mar
3939 Ocean Bluff Ave
San Diego,
CA 92130
Other Maps:
Hosted By
SoCal BMA
The Business Marketing Association, Southern California Chapter, serves the business-to-business marketing community throughout the Greater Los Angeles area, Orange County, San Diego, and the Inland Empire.
